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Birds of a Feather

Our bird feeding and nature franchise blog delivers franchise industry news, the latest updates on the Wild Birds Unlimited Franchise, and other practical – yet valuable – resources for franchise owners.

Your Source Expert Advice and Insights for Bird and Nature Lovers

Read the WBU Bird Tracks Blog

Wild Birds Unlimited Named Top Franchise Opportunity by Franchise Business Review

This year, Wild Birds Unlimited received a franchisee satisfaction index score of 80, putting them among the best in the franchising industry. This score also secured the brand’s spot on Franchise Business Review’s list of the Top 200 Franchises for 2020. Wild Birds Unlimited earned this ranking after Franchise Business Review collected feedback from 249 active franchisees in the brand’s system surrounding its core values, franchisee community, corporate leadership and more.

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Covering COVID-19 and Franchising with Paul Pickett of Wild Birds Unlimited

At the start of the COVID-19 pandemic, Wild Birds Unlimited’s chief development officer Paul Pickett sat down with the 1851 Franchise team to discuss how temporary closures and working from home changed the Wild Birds Unlimited business, both for the franchisor and for franchisees. Throughout the conversation, Pickett offers insights on overcoming challenges for franchise owners, support being offered and the potential long-term impact of the pandemic on businesses moving forward.

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Franchise Growth 2020: Industry Leaders Discuss Getting Back on Track in a COVID-19 World

As a part of 1851 Franchise’s 2020 Franchise Growth Mastermind Conference, chief development officer Paul Pickett participated in a panel of franchise industry experts for a conversation about how to get development efforts back on track in the current economic climate. During this webinar, Pickett elaborates on how to thoughtfully tell Wild Birds Unlimited’s story during the COVID-19 pandemic, how to enhance communication efforts and what candidate conversations will look like moving forward.

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