Blog
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Welcome to the Flock!
Feb 16, 2026
We are so excited to have Craig and Nicole Schwegman to the WBU flock! Craig and Nicole will be opening a new WBU store in Erie, PA. Nicole said, “We are so excited to bring...
Six Lessons from 36 Years in Franchise Development by Michelle Rowan
Feb 10, 2026
At Franchise Assembly ‘s Let’s Grow! event last week, Paul Pickett (CDO, Wild Birds Unlimited, Inc. ) delivered something we don’t hear enough in franchising. After 36 years in franchise development, his message was simple:...
Beginning Your Journey with Wild Birds Unlimited
Feb 9, 2026
Step 1: Beginning Your Journey with Wild Birds Unlimited Every great decision starts with curiosity. For many of our franchise candidates, that first spark begins with a simple question: “Could Wild Birds Unlimited be the...
From Customers to Franchisees with Wild Birds Unlimited
Nov 4, 2025
Take a look a this great article by Franchise Business Review about Michele & Tim Farmer, owners of the Wild Birds Unlimited in Woodstock, GA as they share their journey to franchise ownership. Click the...
Innovation That Fuels Success: The Role of New Product Development in Our Franchise System
Oct 30, 2025
When you consider joining a franchise, you want more than just a proven business model — you want a system that evolves with the market, keeps customers engaged, and sets you up for success. At...
Birdability Week: Making Birding Accessible for Every Body
Oct 17, 2025
Every October, birders across the country come together to celebrate Birdability Week—a national movement that reminds us that birding truly is for every body. This special week highlights the joy of birding while promoting accessibility...
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