Birds of a Feather

Our bird feeding and nature franchise blog delivers franchise industry news, the latest updates on the Wild Birds Unlimited Franchise, and other practical – yet valuable – resources for franchise owners.

Your Source Expert Advice and Insights for Bird and Nature Lovers

Read the WBU Bird Tracks Blog

50 Franchise CMOs Who Are Changing the Game

Congratulations to our Wild Birds Unlimited VP of Marketing, Bo Lowery on being ranked #10 in the list of 50 Franchise CMOs that are Changing the Game!  In 2022, Bo created and managed the WBU marketing efforts that won multiple Franchise Update Innovation Awards, including the Marketing Leadership Award.  It is such an honor to […]

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How to Invest in a Franchise: Five Tips Every Franchisee Should Know

Thinking about becoming a business owner through franchising? You’re not alone. Even prior to the COVID-19 pandemic, the franchising industry was seeing solid growth. But based on the Economic Outlook report from the International Franchise Association (IFA), that growth is amplified now. There are many reasons behind the franchising boom. After the 2020 shut-downs and […]

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2022 Franchise Leadership & Development Conference

Our Franchise Development team just returned from the Franchise Leadership and Development Conference this past week.  This is a conference that is co-produced by Franchise Update Media and the International Franchise Association.  We have attended this annual conference for many years.  Our Director of Franchise Development, Seth Holan did an amazing job as a panelist […]

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Bookstore Franchises: Why You Should Shelve This Investment Option

Ernest Hemingway, Toni Morrison, Mark Twain and Jane Austen are arguably some of the greatest authors of all time. Avid readers know the work of good writers and find books enthralling and captivating. People enjoy reading books as a hobby to explore new worlds and get lost in a story. But that doesn’t mean you […]

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Here We Grow Again!

We are so happy to announce that John and Kathy Haigh have purchased their 2nd Wild Birds Unlimited store in Bozeman, MT!  John and Kathy also own the WBU store in Billings, MT.  Kathy said, “We’re anxious to continue bringing people and nature together in the Gallatin Valley and Southwest region.  You may not see […]

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A History of Franchising: How It Began & What You Should Know Today

If you’re an entrepreneur looking for a solid business concept that has staying power and shown consistent growth over time, there’s no better model than the history of franchising. The idea has basically been around since the Middle Ages. It was then that the very elementary franchise system was established. Governments allowed high ranking officials […]

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New Wild Birds Unlimited Store!

We are so happy to welcome our newest franchisees, Megan Kimbrell and Joe Baca!  They will be opening a new Wild Birds Unlimited store in Wichita, KS.  Megan and Joe said, “We are so excited to open a WBU store in Wichita since our city is currently underserved as far as high quality bird seed […]

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Here we grow again!

Congratulations to Dean and Tina Seifert on the purchase of their 4th Wild Birds Unlimited store in Arvada, CO!  Dean and Tina joined the WBU team in 2020 when they purchased the WBU store in Denver, CO.  The Seifert’s always knew that they wanted to be multi-unit owners and in February 2021, they purchased two […]

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